April 12, 2024

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3 Tips for Creating Your Small Business Website

Having a website is an important element in your business. Whether you are a startup or a small business looking to have a presence online, your first step is to create a website. With the competition in the online scene, having just any website will not cut through. You need a professional one to stand out and cater to your customers’ needs. So, how can you create a website for your small business in 2024? Read on to find out!

  1. Get a Name and Domain Name

If you haven’t settled for a business name, now is the time to come up with one. This will help you choose a professional domain name to align with your business and what you do. For instance, if your business is about beauty products and services, consider including one keyword in the domain name. It makes it easier for customers to find you. Choosing domain names can be a simple but deceptive step in website building. You must strike a balance between professionalism and memorability so customers remember you by the first few letters. If you feel stuck when choosing the ideal one, you can use quality options such as IONOS. The domain names tool has an AI assistant  that helps you generate domain names depending on your business. You can also search for its availability and register for as little as $1 per year. It is a win for you and your business as you get a chance to build your brand on a great domain for a bargain.

  1. Find a Good Web Host
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A website cannot exist without a web host. A web hosting plan will ensure that you get the best space on the web so that other internet users can easily get to your website. While most people offer domain names and web hosting in one swoop, you need to carefully check out what is included in the particular plan beforehand.

Focus on getting a secure web hosting service provider with at least 99.9% uptime. Depending on the kind of business website you are designing and the anticipated traffic, you can either choose VPS or dedicated hosting plans. One allows you to have the server to yourself while the other is shared. Remember to confirm the charges for the hosting (monthly or annually) to settle on the ideal option.

  1. Focus on a User-Friendly Design

A good website design has to be intuitive with a simple layout. This means that your users can conveniently access the services regardless of the device they use. It should easily adapt to the screen. According to research, you only have three seconds to impress internet users. Over 90% of them have admitted to leaving a website within the first three seconds for slow loading, cramped homepage, or terrible design. If you want them to stay and read what you have to offer, consider a user-friendly design.

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Conclusion

Creating a website for your small business is the first step to being successful online. As you can see, it begins with settling for a professional domain name, a good web host, and getting the ideal design. It must be user-friendly and easy to navigate so that customers feel at ease interacting with you. Don’t forget to post fresh and quality content to rank on the search engines.

 


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